Rory Sutherland: Life lessons from an ad man

The power of perceived value. Insightful and tremendously interesting view into our industry.

Poetry is when you make new things familiar and familiar things new. So, as ad men & women, we are truly poets!

Emotional Brands

(via Tom Fishburne's Brand Camp)

Brand Camp Humor

Struggling to determine (or convince) which benefit should take the lead? Tom Fishburne (a witty cartoonish who is actually in brand management) really captured this conundrum and so many others with his insightful art. Check out his blog for more witty goodness.